Mer Logo

I created two different versions of the Mer logo.

Here is the first version I created:

In this version, like with Suijin, I stuck very closely to the original sketch. However, with this logo I really wanted to go for a very hard, metallic feel. To that end, I used a gradient fill between a very dark and very light blue and did not use an outline. Then I added a very stark shadow to add to this effect. The name I added was in Aniron font downloaded from www.fantasyfonts.com.

I liked the metallic effect and the dark blue, but the name felt a bit disconnected from the image. So I wanted to try another version with more attention on the name.
Here is the other version I made with a vague idea taken from where I went with the Suijin Logo.

I wasn't all that happy with this version but I thought it was worth a try. I tried to make a more compact version of the logo which retained the oceanic symbolism. It did look more compact, but still there was something kind of clunky about it.

I didn't have any more ideas at the time, so I decided to leave it. But I want to come back to this one later on to see if  I could just edit this a little more and bring out the effect I was hoping to get.

Quick Idea

Based on the initial phoenix logo sketch which I uploaded, and while watching a program online I had a third idea with regard to a company name and the use of the logo.

 

The idea of the name would be Egyptian God Phoenix. This would still communicate the theme of the company's aims, which are elegance and mythology/fantasy.

 

The shape below would still be used, but instead of reds I would use a gold gradient. This would still communicate the idea of fire but also the colour of sand.

 

More Logo Ideas

To begin my idea search, I did a search for fantasy fonts. I came upon www.fantasyfonts.com from where I found the following ideas for fonts.

These were some of the fonts I found which I felt could be applicable to the logo. I chose a few to list as the final choice will largely depend on the final logo choice.

Next I researched what Avalon was. According to dictionary definition(http://dictionary.reference.com/browse/avalon), it is:

"An island, represented as an earthly paradise in the western seas, to which King Arthur and other heroes were carried at death."

Further research found that it has also been thought of as a place of healing and where the legendary swords Caliburn and Excalibur were forged.

Based on this new information, I came up with further logo ideas to play off of this imagery.


Name ideas:

Suijin Games
Reasoning: 'Suijin' is a Japanese Shinto water god. This is another version of the 'Mer' idea, with a similar background reasoning. Also, I thought it would be related through the fact that Avalon is an island.

Susanoo
Reasoning: Similar to that of 'Suijin Games' and 'Mer'. Susanoo is the Japanese god of summer storms.

Agrona
Reasoning: The name of the Brythonic Goddess of war (http://www.behindthename.com/names/usage/celtic-mythology). This was as a subject connection to the game, as it will be a fighting game.

Valkyria Games
Reasoning: In Norse mythology, the Valkyries were battle maidens of Odin who escorted valiantly fallen heroes to Valhalla, the Asgardian Hall of Heroes. This would be a similar connection as with the 'Agrona' name.

Logo ideas:

(For the name: Suijin Games)
One idea is to have waves close to the name, which might look like a person (as 'sui' is Japanese for water and 'jin' is Japanese for a person).

(For the name: Susanoo)
The first concept is to have something similar to the 'Suijin Games' logo idea, but these 'waves' would not only have watery blues and such, but also greys and perhaps some red to communicate the chaos and power of storms.

(For the name: Agrona)

The first idea was to have a simplified Celtic cross next to the name.

Another idea is to have a simple shield with a Celtic cross image on it, behind the letters of the name.

(For the name: Valkyria Games)
One idea was to have the profile shape of a helmet with three prominent feathers next to the name. This would represent a Valkyrie's helmet.

An alternate version of this could be the helmet silhouette with only the letters VG next to it.

Example sketches to follow...

Beginning :: Mission Statements and Name / Logo Ideas

The first ideas with regard to company/business mission statement as well as design ideas for names and potential logos.

The games company will produce fantasy genre games in the vein of Square Enix and Capcom, which will be graphically very heavily influenced by Japanese anime style. The idea will be detailed graphics, deep storylines and immersive gameplay. While at the beginning the level of graphics might be held back by a lack of resources, they would nevertheless communicate attention to detail.

Name ideas:

Fenix

Reasoning: the phoenix is a mythical bird and hence would communicate the fantasy genre of the games. The bird itself is not only symbolic of rebirth but easily communicates power and beauty. The name itself would be an alteration of the Old English spelling 'phenix'.

Mer

Reasoning: the idea hatched from a shortening of the word 'mermaid' and the potential to use a mermaid or a like creature in the logo. Said creatures and water generally can convey the idea of mystery as well as seriousness and beauty.

Moon Games
Reasoning: the image of the moon has been often used in mystical and mythical contexts and often communicates the idea of beauty, seriousness and mystery.

Logo ideas:

(For the name "Fenix")

A fiery bird drawn in conjunction with the word "Fenix". Initial thought is that the bird would be flying over the name.

Another idea for the logo, without the name of the company, would be the shape of the phoenix in the background alongside a larger feather with the same theme of colours in the foreground.

(For the name "Mer")

Similar to the first version of the Fenix logo, but with a mermaid behind the name of the company, with a watery colour scheme.

(For the name "Moon Games")
The name of the company would be white with blueish tints and a "shimmering swish" in front, to indicate moon dust. This might create a problem in printing though, as the moon dust could obscure the text.
Two alternates I thought of would be to have the 'swish' above or below the text.


More ideas to come...